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Channel: Gretchen Gautreaux – Aimclear® Blog
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The New Inbox: Charting The Intersection of Email, Mobile, & Social Marketing...

Welcome back to aimClear’s 2012 coverage of #SESSF! This morning, attendees had the absolute pleasure so sit in on a session called: The New Inbox: The Intersection of Email, Mobile, & Social...

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B2B Video In Da House! Essential Techniques & Tips For Success From #SESSF

All right folks. SES San Francisco 2012 has officially come to a close. But not before a final super-informative and entertaining session, Keys to Success with B2B Video. Greg Jarboe, our fun-loving...

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#SESSF In Review: 27 Must-Read Online Marketing Posts From Around the Web

It seems like only yesterday we were hot-footin’ it to the Moscone Center, eager to get a front row seat, clutching fresh notebooks and sharpened pencils… er, laptops and smartphones, like it was the...

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LinkedIn Ads: The Social Marketer’s Ticket To Amplifying Organic Reach

It’s a beautiful thing– to hit Publish on a totally awesome blog post you worked long and hard on. But smart writers know that even when an article is finalized and put out there for all the world to...

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Facebook Partner Categories: Wrangle Up Some Deadeye Targeting Segments,...

As you may have heard, the next big thing from Facebook is being rolled out before our very eyes. It’s called Partner Categories. SMBs everywhere are holding their breath, crossing their fingers,...

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LinkedIn Sponsored Feed Updates Finally! Look Organic, Actually Paid

You’ve been dreaming about a more robust LinkedIn paid-organic social distribution machine.  Well now it’s finally here! The long-awaited “Sponsored updates” from LinkedIn were just rolled out. We’ve...

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Google Glass, +1s & Search Galore at #PubCon 2013

Our coverage of PubCon continues from Las Vegas this morning! We all know that we should pay more attention to Google+, even though we really, really…really don’t want to. But if I’ve learned anything...

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Lisa Buyer’s “Social PR Secrets” Exposed! An aimClear Book Review

Longtime industry speaker and aimClear friend of many years, Lisa Buyer, released her debut book, Social PR Secrets, in September 2013. After reading the book and pondering everything Lisa had to...

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Getting Repped with Andy Beal! Advance Your Reputation Monitoring Training...

Well folks, it’s time for another aimClear book review! In this month’s installment, reputation management expert Andy Beal shows us it doesn’t take a lot of time to give your online reputation a work...

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Defining Native Advertising at #SMX East! A Step-by-step Guide for Overcoming...

HELLO Big Apple! It’s that time of year again: SMX East 2014, and our aimClear crew couldn’t be more excited to be here! We’ve been busy mingling & meeting new industry friends, staking claim with...

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Twitter Audience Insight to Delight: Psychographic Targeting Hot House

Paid social marketers looking to expand or reach new audiences can tap Twitter’s Audience Insights tool for native data insights based on previous in-channel Twitter performance. This week, aimClear’s...

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Advertisers Rejoice! LinkedIn Ads Announces New Campaign Manager

Advertisers welcome the switch to the new LinkedIn campaign manager. LinkedIn has lagged behind the likes of Facebook and Twitter for years in terms of platform functionality. Recently, they decided to...

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3 Social Media Platforms You Can’t Ignore: Lessons From #SocialPro

Social Media marketing is never dull — and this year’s #SocialPro, Las Vegas,  confirmed just that. Emergent platforms are taking off in full force, generating robust growth over a short period of...

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NEW Pinterest Targeting Reveals (Major) #Shopping Intent | Psychographic Hot...

You may have heard the rumors, and it turns out they’re true! Pinterest targeting now packs a punch that puts them in the psychographic game! The site has recently released some major news pertaining...

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Capitalize On Instagram Engagement With Remarketing | Psychographic Targeting...

Many social marketers know how to remarket site traffic using Facebook ads, and advanced pros are crushing it with dynamic product ads. But many marketers are missing a HUGE opportunity: remarketing...

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Top 5 Facebook #FAILS Flagged in Ad Account Audits | Psychographic Hot House

Ever wonder how your Facebook ads account stacks up against the rest? The Aimclear social account management team put our heads together and came up with five frequent blunders we see when auditing...

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Integrated Marketing Done Right: Right Message, Right Time, Right Channel —...

The current digital marketplace is filled with fragmented, mixed messages, which is why it’s so important to unify your user experience throughout the sales funnel. To do so, you must first map your...

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Lisa Buyer’s “Social PR Secrets” Exposed! An aimClear Book Review

Longtime industry speaker and aimClear friend of many years, Lisa Buyer, released her debut book, Social PR Secrets, in September 2013. After reading the book and pondering everything Lisa had to...

View Article

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Clik here to view.

Getting Repped with Andy Beal! Advance Your Reputation Monitoring Training...

Well folks, it’s time for another aimClear book review! In this month’s installment, reputation management expert Andy Beal shows us it doesn’t take a lot of time to give your online reputation a work...

View Article

Image may be NSFW.
Clik here to view.

Defining Native Advertising at #SMX East! A Step-by-step Guide for Overcoming...

HELLO Big Apple! It’s that time of year again: SMX East 2014, and our aimClear crew couldn’t be more excited to be here! We’ve been busy mingling & meeting new industry friends, staking claim with...

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